Tuesday, August 28, 2012

Samsung launches LED transparent displays

Samsung Electronics announced the availability of innovative 1:1 ratio LED square display (UD22B) and transparent display (NL22B), accelerating its leadership in the commercial B2B display market in the second half of this year.

Samsung’s distinctive 1:1 ratio square display and all-in-one transparent display showcase provide business owners with extraordinary solutions for creating entirely new types of promotional displays in retail, commercial and public locations.



It's also unveiling the NL22B, a transparent LCD screen / case that builds on the see-through tech we saw at CES. The interactive display is designed to let you see facts and figures while keeping one eye on the merchandise at all times. It's imagined to be used in high-class jewelers, using interactivity to tease us toward buying that $4,000 watch. Both are being shown at IFA this week, but don't expect to see them available to buy -- so stash those dreams of covering every wall in house with these things, at least until you own your own advertising firm.

Samsung’s environmentally friendly Direct LED backlight technology used in the UD22B square display generates less heat to reduce power consumption by more than 30 percent compared to existing LCD display technology, lowering operating costs. The UD22B also conserves energy by adjusting brightness according to surrounding brightness, and users easily manage content using Samsung’s unique MagicInfo software solution.

Providing an alternative to traditional rectangular displays, Samsung’s LED square display with 1:1 screen ratio supports unlimited configurations and opens up new potential for creating immersive visual experiences. With 5.5 mm bezel-to-bezel measurement for seamless installation and digital loop out to produce a single image across up to 100 displays, Samsung’s 21.6” square display lets commercial users explore limitless possibilities as they design artistic video walls. Multiple displays can easily be connected to create creative mosaics as well as cubic or other three-dimensional shaped displays. Without being limited by the installation space or shape, businesses can create more interactive point-of-sale and advertising displays that engage the consumer.

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