Sunday, January 17, 2010

Google already broken the price of the Nexus One

Available since last January 5 in the United States, the first smartphone marketed directly by Google, the Nexus One, would have been sold in a week to almost 20 000 copies. That is 12 times less than the Droid Motorola at its U.S. release.


And according to the American giant of internet search, the unpopularity of his first Google Phone would not have to campaign communication associated with design or functionality. On the tariff plan is the rub. Its price, subsidized for current customers of T-Mobile - the operator who sells a preview - so just to be lowered.

Sold $ 530 "naked" or $ 180 for new customers to T-Mobile (2 year commitment), the Google Phone has just seen its price fall by $ 100 for renewal from now to 279 dollars. The first customers of T-Mobile having bought at full price (379 dollars) received in the night an email to warn them of the $ 100 rebate on the purchase price of the smartphone, not penalize them over new product buyers.