Saturday, November 28, 2009

Reliance announce 1 paise SMS and Unlimited SMS tariff plans

Reliance is offering SMS at 1 paise each or unlimited SMSes at Re 1/per day. The new SMS tariffs are add-on plans and are applicable for all Reliance mobile customers irrespective of CDMA or GSM network as well as prepaid and postpaid customers. Irrespective of their current tariff plans, consumers on the Reliance network can avail of the 1p/SMS plan by subscribing to a standard tariff voucher of Rs 11/month. The unlimited SMS plan can be availed on a daily deduction of Re 1/day from consumers prepaid balance.

Given that the cost of sending an SMS is just a fraction of a paise, this move will still allow telcos to make money while reducing the tariff burden for consumers in a significant manner.

According to Trai, an average mobile consumer sends 25 SMSes every month, which costs roughly Rs 25 a month at present. The new tariff plan would mean that mobile consumers will now pay no more than 25 paise a month for the same usage - a reduction of 99% on today's SMS bill.

The new SMS tariff plans are add-on plans and are applicable for all Reliance Mobile customers irrespective of CDMA or GSM network as well as prepaid and postpaid customers.

SMS tariff plans:
  • One Paise per SMS
  • Unlimited SMS's @ Re. 1 per day
 All Reliance Mobile customers, regardless of the tariff plans they have for voice and data services, can avail of the 1p/SMS plan by subscribing to a Standard Tariff Voucher of Rs. 11 per month. Or the unlimited SMS plan can be subscribed to by Reliance Mobile customers on a daily deduction of Re. 1 per day from their prepaid balance.

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